(Menās Hormonal Health Startup Edition ā Because Your Brain Runs on More Than Just Caffeine and Chaos āā”)
So, you have your very ownĀ startup, and your brain is basically a high-performance engine running on pure adrenaline, caffeine, and last-minute genius.
Youāve gotĀ ADHD - aka CEO Brain on Steroids - which means youāre a visionary, an idea machine, and possibly the next Elon... or at least the next guy/lady to forget his/her investor pitch while hyper-focusing on optimising your office lighting.
But donāt sweat it. ADHD is your superpower - IF you know how to manage it. Hereās my five-step guide to staying focused, executing like a boss, and keeping your business (and sanity) intact.
1ļøā£ Weaponise Your Hyper-focus (Before It Weaponises You)
ADHD gives you god-tier focus on the one thing that excites you most - whether thatāsĀ biohacking testosterone levels or going down a Reddit rabbit hole about ancient Viking strength rituals.
The trick?Ā Channel that hyper-focus into what actually builds your business.
ā
DO:
š„ Set "hyper-focus traps" - book meetings, launch deadlines, or schedule events that force you to lock in on what matters.
š„ Make progress visible - Kanban boards, checklists, or a giant whiteboard covered in ideas keep your dopamine flowing.
šØ DONāT:
ā Spend six hours redesigning your Slack emojis and convince yourself itās a ābrand building" exercise.
ā Hyper-focus on the wrong thing (like meticulously organising your email labels instead of, you know, emailing investors back).
2ļøā£ Delegate Like a Mad Scientist š§Ŗ
Letās be real: you SUCK at repetitive tasks. Your ADHD brain despises paperwork, scheduling, and anything that feels like corporate purgatory.
Youāve got two options:Ā Procrastinate until itās a crisis or offload it to someone who thrives on details.
ā
DO:
ā Hire an operator - someone who loves organising what you destroy.
ā Get an assistant who reminds you of meetings before youāre already 15 minutes late.
ā Automate everything - email follow-ups, team check-ins, even yourĀ reminder to take your supplements.
šØ DONāT:
ā Assume youāll āget around to it.ā Spoiler: You wonāt.
ā Pretend calendars and systems are optional. ADHD without structure is like a Tesla with no autopilot - fun but terrifying.
3ļøā£ Hack Your Dopamine Like You Hack Your Hormones š§¬
We already know hormones rule everything - testosterone, cortisol, dopamine. ADHD? Thatās aĀ dopamine economy in permanent recession - and you need to stimulate the supply chain (without another espresso overdose).
ā
DO:
š„ Stack dopamine triggers - turn boring tasks into a game, add a countdown timer, or reward yourself for finishing that email sequence.
š„ Use movement - walk during calls, get a treadmill desk, or hit the gym midday for a natural focus boost.
š„ Track small wins - momentum fuels dopamine, and dopamine fuels everything.
šØ DONāT:
ā Rely on willpower. Your brain laughs in executive dysfunction.
ā Ignore sleep. ADHD sleep debt is real, and no amount of Lionās Mane will fix burnout.
4ļøā£ Get Brutally Honest About Your Limits š
Youāre a visionary, but letās be honestāexecution? Thatās where ADHD tries to torpedo your success. The secret? Know your strengths, build systems for your weaknesses, and stop pretending youāll ājust try harder.ā
ā
DO:
ā Structure your day around your brainās natural performance peaks. (Morning bursts? Night owl creativity? Optimize for it.)
ā Own your chaosātell your team how your brain works, and build around it.
ā Say NO. ADHD makes you impulsive, so practice the sacred art of not overcommitting.
šØ DONāT:
ā Run your calendar like a free-for-all. Schedule EVERYTHING or risk calendar anarchy.
ā Assume youāll magically āget better at focusingā someday. You wonāt. Build systems instead.
5ļøā£ Embrace the ADHD Superpower š
ADHD isnāt a flaw - itās yourĀ ultimate entrepreneurial edge.
YouĀ think faster, connect dots others donāt, and thrive in chaos.
The goal isnāt toĀ āfixā your brain - itās toĀ design your life and business to work WITH it.
ā
DO:
š„ Lean into creative, big-picture work. Thatās your genius zone.
š„ Build a team that balances you out - your job is vision, not micromanagement.
š„ Play the long game. ADHD means youāll have 1,000 ideas, but success comes from executing ONE exceptionally well.
šØ DONāT:
ā Assume traditional productivity hacks will work for you. (They wonāt.)
ā Fight your brainās natural rhythm - optimise for it instead.
Final Thought: Youāre Not Broken. Youāre a Damn Powerhouse. š„
Running a startup with ADHD isnāt easy, but neither is launching a company or building a new category. You already thrive in chaos, disrupt industries, and challenge norms. ADHD is just another weapon in your arsenal.
The sooner you stop fighting it and start designing for it, the sooner youāll build something legendary.
Now, go change the world. š (But, you know⦠maybe set a reminder first. ā°)
Why not download our 5 step guide to harnessing your ADHD SuperPower.
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